More than 10 million procedures, consumer expenditures approaching $11 billion and a whole lot of satisfied patients. Those are among the key findings to be found in a just-released report from the American Society for Aesthetic Plastic Surgery (ASAPS). In fact, according to the organization’s analysis of multi-specialty statistics for 2012, the 10.1 million procedures [...]

Infographic Friday: It’s the Economy, Doctor!
Perhaps you heard the little news item earlier this week that the Dow topped the high it set in 2007 when it closed at 14,253 on Tuesday. Needless to say, the new record was welcome news from Wall Street to Main Street. Whether you’re invested in the market or not, it should be considered good [...]

Infographic Friday: Men Represent a Small but Growing Market for Doctors
Look around your waiting room these days and you might notice something surprising: More of your patients are sporting beards, baritone voices and well-developed biceps. In other words, they’re men and as this infographic from the American Society of Aesthetic Plastic Surgery (ASAPS) shows, they represent a small but growing percentage of aesthetic consumers. Sure, [...]

“Worth It Ratings” Add Fresh Insights to ASAPS Statistics
The numbers are in: According to just-released figures from ASAPS, more than 9.1 million cosmetic procedures were performed in the U.S. last year, an increase of 1% over the year before and a 197% jump over the last 15 years. Since 1997, the interest in and demand for cosmetic plastic surgery has risen exponentially and [...]
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Patients Take Purchase Decision “Journeys”
April 7, 2012
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Facebook for Doctors: Being Liked Doesn’t Always Add Up
February 19, 2012
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For Doctors, Social Advertising May Be the Cure for Banner Ad Blindness
August 1, 2012
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Patients Are Rarely Complainers Online
April 10, 2012
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5 Biggest Mistakes Doctors Make in Social Media (and What to Do Instead)
February 1, 2012
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