Are you giving lip service to customer service? These days, if you’re ignoring social media as a channel to respond to customer complaints, you probably are. Worse yet, you’re also ignoring an excellent opportunity to turn those complaints into accolades that will net you new business. The fact is that customer service should be a [...]
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4 More Takeaways from Nielsen’s Latest Social Media Report
When it comes to tracking consumers’ views on media — traditional, social or otherwise — few companies have a better handle on the current state of affairs than the longtime trend-trackers at Nielsen. So when they publish a report called “State of the Media: The Social Media Report 2012,” rest assured there are plenty of [...]
As Customer Service Goes Social, Doctors and Patients Benefit
When you envision social media, what do you see? A place where people can communicate with others about their interests, activities and experiences? A venue where you can interact with potential patients, provide insights and promote your practice? An avenue for customer service where you can respond to customer inquiries and concerns? If you didn’t [...]
