Inc. magazine has announced its annual list of America’s fastest growing companies, and RealSelf made it into the top 500. Rather than generating an auto-response list of thank you’s and talking about how humbling it is to win the award, I’m using this as an opportunity to reflect on what is driving our growth. From this, [...]

Patients Take Purchase Decision “Journeys”
They say the longest journey begins with a single step but for consumers considering cosmetic surgery, it’s the steps that follow that may matter most. And for doctors trying to market their practice in these socially-driven times, being there for the entire journey is more important than ever. These days, aesthetic consumers no longer take [...]

How to Conduct Consultations with Social Media Patients
For Seattle-based plastic surgeon Shahram Salemy, M.D., patient care doesn’t start in the operating room or even during a consult, but rather, from the moment a potential patient makes contact, whether it’s via phone, email or social media. That approach has earned him a slew of patient testimonials, including his latest distinction: In December, he [...]

42 Percent Turn to Social Media for Plastic Surgery Research
Social media continues to redefine how consumers find, choose and buy products and services — and plastic surgery is no exception. That’s the major takeaway from a just-released survey from AAFPRS. In 2011, says the Academy, 42% of patients received most of their information about plastic surgery from social media, an increase from 29% the [...]
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Patients Take Purchase Decision “Journeys”
April 7, 2012
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Facebook for Doctors: Being Liked Doesn’t Always Add Up
February 19, 2012
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For Doctors, Social Advertising May Be the Cure for Banner Ad Blindness
August 1, 2012
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42 Percent Turn to Social Media for Plastic Surgery Research
February 8, 2012
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5 Biggest Mistakes Doctors Make in Social Media (and What to Do Instead)
February 1, 2012
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