With another Father’s Day come and gone, men from South Florida to the Pacific Northwest are looking at ties and socks they may never wear and longing for something they’ll really enjoy. According to The New York Times, that something could just be a bit of Botox or liposuction. As the paper reported last week, [...]
Tag Archives | procedures
Live from the OR: Want to Demystify Cosmetic Surgery? Social Media Can Help
As RealSelf CEO Tom Seery likes to say, most doctors are at one of three stages in their approach to social media. There’s the Crawl stage, which entails basic reputation management, the Walk stage, where doctors freely share their expertise, and the Run stage, in which they embrace the kind of two-way conversation that leads [...]
Infographic Friday: A Farewell to (Saggy) Arms
If you’ve ever found yourself looking at an image of Michelle Obama — or Jennifer Aniston or Jessica Biel — and found yourself thinking, ‘Wow, impressive arms,’ you’re definitely not alone. With summer and its sleeveless style fast approaching, women all across the country are seeing similar images and giving serious thought to giving their [...]
Infographic Friday: Savvy Doctors Use Video to Engage, Inform and Educate
Unless you’ve been living in a cave, you no doubt know that Google is the world’s largest search engine. But do you know which one is No. 2? (Hint: It’s not Bing, Yahoo! or Ask.com.) It’s YouTube, which among other things, is proof positive that consumers are increasingly turning to video to learn more about [...]
Worth It Ratings Add Fresh Insights to ASAPS Cosmetic Surgery Statistics
More than 10 million procedures, consumer expenditures approaching $11 billion and a whole lot of satisfied patients. Those are among the key findings to be found in a just-released report from the American Society for Aesthetic Plastic Surgery (ASAPS). In fact, according to the organization’s analysis of multi-specialty statistics for 2012, the 10.1 million procedures [...]
Cosmetic Surgery: the Cure for Unflattering Profile Photos?
Remember the old saying, a picture is worth a thousand words? These days, a good photo may be worth a lot more than that, especially when it’s posted as part of an online profile on a social media site. From making new friends to landing new jobs, people are discovering that how they look online [...]
Buzz Index: BBL Sisterhood Is Serious about Butt Lifts
Say what you will about social media but one fact is inescapable: When it comes to cosmetic surgery, what were once considered “whisper conversations” are being talked about like never before. And while the online dialogue is ongoing on dozens, if not hundreds, of subjects, you’d be hard-pressed to find a subject that inspires more [...]
New Statistics Confirm Cosmetic Surgery Is a Leading Economic Indicator
What do home sales, car sales and cosmetic surgery procedures have in common? According to new statistics from the American Society of Plastic Surgeons (ASPS), all experienced respectable growth last year. Cosmetic surgeries in the U.S., in fact, were up 5% over the year before, hitting an all-time high of 14.6 million procedures. That, along [...]
Infographic Friday: Aesthetic Procedures through the Ages
It’s often said that true beauty is ageless but, let’s face it, we could all use a little help as the years add up. Likewise, as this infographic from the American Society for Aesthetic Plastic Surgery (ASAPS) suggests, the number of candles on patients’ personal birthday cakes plays a significant role in the types of [...]
Is Cosmetic Surgery Getting Commoditized?
Petroleum products. Precious metals. Plastic surgery? Technically speaking, only two of the above can be considered commodities but sometimes it can be hard to tell which two. Between industry developments, competitive pressures and changing consumer behavior, it’s not surprising that longtime aesthetic providers are feeling that a profession built on personal expertise and one-on-one relationships [...]
New Report Highlights 2012’s Hottest Trends in Plastic Surgery
Less cellulite and a more shapely rear. It’s not surprising, perhaps, that better thighs and butts are atop many aesthetic consumers’ wish lists but new data puts some hard numbers to the anecdotal idea. According to the latest report from RealSelf.com, Cellulaze and Brazilian butt lifts posted the greatest increases in search volume among [...]
Buzz Index: A New Year, A New Body?
Maybe it’s the time of year. At a time when millions of people resolve to lose a little weight, those who have already lost a lot of it are more than happy to share their experiences. Case in point: aesthetic consumers who have had or are considering a body lift. In fact, according to the [...]
Infographic Friday: Men Represent a Small but Growing Market for Doctors
Look around your waiting room these days and you might notice something surprising: More of your patients are sporting beards, baritone voices and well-developed biceps. In other words, they’re men and as this infographic from the American Society of Aesthetic Plastic Surgery (ASAPS) shows, they represent a small but growing percentage of aesthetic consumers. Sure, [...]
Buzz Index: After Braces, Patients Love to Grin and Bare ‘Em
Maybe it’s all those politicians smiling for the cameras or the models and movie stars sporting big grins at the newsstand — whatever the reason, a lot of aesthetic consumers these days are talking about teeth. In fact, according to the latest Buzz Index from RealSelf, dental procedures accounted for five of the 15 most-talked [...]
Teens Turn to Cosmetic Surgery to Combat Harassment
School may be back in session but that doesn’t mean you won’t be seeing young patients in your office in the coming months. According to a recent survey of the RealSelf user community, parents are viewing cosmetic surgery for their kids as a valid response to a problem that seems to be getting worse: Bullying. [...]
RealSelf Buzz Index: Interest in Male Tummy Tucks Is on the Rise
Tummy tucks — they’re not just for women anymore. They never were, of course, but according to the RealSelf Buzz Index, they’re becoming an increasingly hot topic among men, as well. Whether it’s the result of extreme weight loss or frequent close-ups of Olympic athletes like Ryan Lochte and David Boudia, doctors shouldn’t be surprised [...]
Moms Seek Support (and Makeovers) via Social Media
Doctors who view social media as an unimportant outlet for bored Facebookers and tweeting teens may be missing out on a demographic that can make or break their practice: When it comes to heavy and frequent use of social media, one of the biggest user groups around is also one that expresses a strong interest [...]
“Worth It Ratings” Add Fresh Insights to ASAPS Statistics
The numbers are in: According to just-released figures from ASAPS, more than 9.1 million cosmetic procedures were performed in the U.S. last year, an increase of 1% over the year before and a 197% jump over the last 15 years. Since 1997, the interest in and demand for cosmetic plastic surgery has risen exponentially and [...]
